https://www.podbean.com/media/share/pb-rgrpk-fcf8b5 Shayoni Lynn, Founder of Lynn PR, is my special guest today on International Women's Day 2021. Shay and I have known each other for a couple of years through work with the PRCA. Lynn PR's work, using behavioural science as its roots, to determine the communication strategy, is a shining example of robust methodology … Continue reading Laura chats to Shayoni Lynn about behaviour change, data and negative reporting.
https://www.podbean.com/media/share/pb-k7cpk-eb7d18 In this episode Laura chats to IC legend Rachel Miller, also known as @AllThingsIC! As well as being a consultant, Rachel has invested in a training hub and we talk about the impact of COVID and how she's navigated that. Rachel and I have similar thinking around being an entrepreneur and how we should … Continue reading Laura talks to Rachel Miller about being an IC consultant and an entrepreneur
My business Aura turned 10 in November and I went to New York to learn and celebrate Running my own business for 10 years hasn't always been easy. No-one said it would be. If you want to find out what I learned in this time, head over to my Aura blog. It's an outline of … Continue reading 10 years of Aura and the big apple
Sophia Amoruso's #Girlboss book is a New York Times bestseller and has its own Netflix series The hashtag #Girlboss used to annoy me as it seemed a little childish, but now I've read the book, I get it. Founder of Nasty Gal, Sophia Amoruso is a force. She's a breath of fresh air. Her book … Continue reading #Girlboss is a must read for go-getters