https://www.podbean.com/media/share/pb-8nerv-ff2ade In this episode of People Buy People, I chat to Steph Bridgeman who runs her own measurement business, Experienced Media Analysts, and is also a Director of AMEC. As you know, measurement and evaluation is something I preach about often, so this was a great conversation. It's also interesting to hear how Steph changed … Continue reading Laura chat to Steph Bridgeman about measurement and adapting a business
https://www.podbean.com/media/share/pb-84quc-ff44b0 Just off the backstage at the PRCA Virtual Summit and had to record this extra episode of the podcast! Please let me know if you need support in this area.
https://www.podbean.com/media/share/pb-v3bn6-fe92f6 Helen Jane Campbell is a former PR practitioner and is now a coach to the freelance, founder and creative community. Her now book lands NOW (there's a discount code if you listen to the podcast!), and we talk about why she left PR to be a coach, how the book came about and there … Continue reading Laura chats to Helen Jane Campbell about being curious, using humour and playing in PR
https://www.podbean.com/media/share/pb-rgrpk-fcf8b5 Shayoni Lynn, Founder of Lynn PR, is my special guest today on International Women's Day 2021. Shay and I have known each other for a couple of years through work with the PRCA. Lynn PR's work, using behavioural science as its roots, to determine the communication strategy, is a shining example of robust methodology … Continue reading Laura chats to Shayoni Lynn about behaviour change, data and negative reporting.
https://www.podbean.com/media/share/pb-8ryi9-fa0ffd For the last year, Claire and I have collaborated on a Zoom/Insta Live journey to help SMEs navigate lockdown and keep communicating with their audiences. I was pleased she agreed to come on the podcast and talk about stuff we chat about regularly, because I don't know if everyone is on the same page? … Continue reading Laura talks to Claire Etchell about social channel evolution, monetisation and integration
https://www.podbean.com/media/share/pb-fztjw-f6ed6e My first guest episode of People buy People in 2021 features a discussion with Simon Francis, Founding Member of Campaign Collective and past Chair of PRCA Council. We talk about social impact, the need for collaboration, the need to work closer with business organisations and government, plus the upcoming COP26 in Glasgow. LOTS to … Continue reading Laura speaks to Simon Francis about social impact and collaboration
https://www.podbean.com/media/share/pb-yxa9a-f6c23a Hello and Happy New Year! Another year, another lockdown... Welcome to the first episode of People Buy People in 2021. I wanted to kick off with a quick summary of what's on and an invitation to those of you in PR and communication, to join #PRsUnite on 13th and 27th January at 3pm. It's … Continue reading Laura kicks off 2021
https://www.podbean.com/media/share/pb-mmcb5-f52edf In this final episode of the year, I talk about my experience of the last six months or so and an exciting new business I've set up as a side hustle http://www.wonkypickles.com (shipping across the UK in the New Year!). From setting up #PRsUnite in March for the global PR community to developing the CIPR's … Continue reading My solo round-up on 2020
https://www.podbean.com/media/share/pb-exduk-f31090 Darryl Sparey of Hard Numbers, a new agency born in lockdown, chats to Laura about his latest addition to the family, how he plans to cope with work and life and about being a transparent industry. And no podcast featuring Darryl wouldn't be complete if John Brown from Don't Cry Wolf didn't get some … Continue reading Laura’s final guest of 2020, Darryl Sparey, talks about pat leave, being transparent and his new love of Peleton
https://www.podbean.com/media/share/pb-tbgk8-f2d27e In this extended podcast episode, I chat to Katy Howell, CEO of Immediate Future, about a lot of things. Many laughs were edited out! lol Katy and I discuss back to basics of engaging on social media, the need for fun, proof points and we talk about cancel culture and how its evolving. Tune … Continue reading Laura talks to Katy Howell about social, cancel culture and more